Senior mobility

An ethnography study as a starting point for innovation for French rail operator SNCF.

Mobility in all its forms, including routine outings, day to day commutes, tourism is booming while the population is in the same time ageing. Combine these two trends and it’s easy to see why senior mobility is one of the most vital aspects of ageing well. Méthos has studied senior mobility in trains for SNCF, the French rail operator.